About me
I’ve moved a lot. I grew up near Columbia, Maryland, went to university in Virginia, worked in Charlotte, North Carolina in the restaurant industry, got my first design job in Atlanta, Georgia and started my enterprise design career in Kalamazoo, Michigan with Newell Brands. I then traveled Europe (which sounds cliché yet it changed me nonetheless), worked as an independent designer in Washington, D.C., moved for a relationship to Ann Arbor, Michigan and worked in a small digital agency. I then moved again for what I consider home for the long term: Charlotte, NC. I am here with family, my fiancé, and many friends working as an independent product designer.
I like to cook with my partner, go for a long run with my sister, kickbox, see family and friends, play 1 video game from the 1990s, listen to whatever music YouTube’s algorithms determines I like, cut our grass (or just stare at it), travel, camp, visit restaurants in small towns and watch soccer live or play it in the park with acquaintances or strangers or both - doesn’t matter to me - I just want to be barefoot.
I believe in…
Getting uncomfortable
I have this screen printed lettering on my desk that says “Get uncomfortable” on my desk. Its been there for years. It just a friendly reminder that growth is on the other side of discomfort. It doesn’t mean I don’t hesitate to say or do what needs to be done - but it does mean I challenge myself to push through into areas that aren’t familiar.
Showing work in progress
The messy artboards, broken prototypes, diagrams, and discarded phrases - all of it tells the story of dead ends and inspiring starts. Design is, and should be, an organized chaos where the paper cutouts are littered across the floor and what’s left on the wall, week after week, gets better and more simple.
Storytelling simply
Early prototypes and designs start out trying to do a whole lot. Then, we tend to realize the experience isn’t quite easy enough. And so we delete, we remove, and we reorganize. What you end up with is an experience that’s been molded by obsessive questioning: “Will this help the user meet their goal?”
Industry experience
Senior Product Designer
New feature development for back-office and consumer facing mobile software. Design system creation and management. Product discovery research, usability testing, competitive product and strategy analysis. Close collaboration with engineering, product management, and customer success.
Remote and Charlotte, NC, USA | March 2021 - March 2023
Visual Designer
Wells Fargo
High-fidelity product design for authenticated, consumer facing experiences. Partnered with interaction designers, content strategists, producers, and product designers. Helped relaunch the FICO Score for consumer mobile app users and supported other financial health initiatives.
Charlotte, NC, USA | March 2020 - March 2021
Brand Strategist
Self Employed (Greg LeFevere Design)
Strategic creative services for small businesses and helping clients be proud of their brand. Clients include Schultz Home Improvement, Stuart & Maury Realtors, FUSE Search, MZ Capital, Rhino Seed & Landscape and Asurion partners like Home Depot & Sprint.
Remote, national | September 2016 - March 2021
Visual Designer
The Whole Brain Group (now Hivehouse Digital)
User interface and brand strategy for construction, manufacturing, and professional service clients in an agile digital marketing environment.
Ann Arbor, Michigan, USA
Graphic Designer
Newell Brands
Packaging, brand and retail design for global brands like Rubbermaid, Calphalon cookware, Irwin Tools, Baby Jogger and others at Newell's state of the art Design Center
Kalamazoo, Michigan, USA